The Writer's Guide to...by Zoe Lea

The Writer's Guide to...by Zoe Lea

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The Writer's Guide to...by Zoe Lea
The Writer's Guide to...by Zoe Lea
I just bought both your books...

I just bought both your books...

The power of the freebie and funnel

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Zoe Lea
Mar 15, 2024
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The Writer's Guide to...by Zoe Lea
The Writer's Guide to...by Zoe Lea
I just bought both your books...
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How’s your week so far?

I am so glad it’s Friday.

This week has been a whirlwind - I finished my copyedits for Closer Than She Thinks, and sent them back to my editor, did my regular work, created a lead magnet and email sequence, then learned how to put it all together with a landing page. Phew!

So, I’m pretty much on target with my plans detailed from my data that I spoke about in this post.

As I only just finished my email sequence last night, I’ve done very little in terms of promoting it.

I’ve only managed to do a couple of Facebook posts, one on my Instagram grid and one on my Instagram stories.

(On a side note, my Instagram reach is way down at the moment. Really low, particularly stories, so if you’re finding the same, know you’re not on your own!)

And just from that alone, I’ve got a handful of new subscribers, but more importantly, buyers!

I’ve taken a screenshot of the message I got from one new subscriber, just in the last 24 hours, who sent me a message to say she’d bought both my books.

I’ve posted it below so you can see how connecting in this way is important, and the power of a funnel and email sequence.

So, let me tell you how I did it.

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